Product design, development, and launch.
SerenXa is a technological solution designed for immediate intervention in episodes of acute anxiety and panic.
By integrating principles of neuropsychology and cognitive-behavioral therapy, the system provides a friction-free and 100% accessible recovery environment.
Cognitive Redirection: Interaction dynamics designed under the Attentional Bias Modification (ABM) model. The goal is to shift focus away from intrusive thoughts and reactivate the prefrontal cortex through precision tasks.
Parasympathetic Regulation: Guided breathing modules featuring biological rhythms (4-7-8 and Box Breathing) aimed at stimulating the vagus nerve and reducing heart rate.
Cognitive Restructuring: Emotional pattern logging to identify triggers and analyze clinical progress over the long term.
Optimized and Simplified Interface: Navigation is reduced to the minimum to lower cognitive load and sensory fatigue, allowing immediate access to tools during moments of stress.
Design for Mental Well-being: Features a pastel green color palette and native dark mode, specifically selected to create a relaxing visual environment and reduce eye strain.
Global Accessibility: Full functionality and optimization in multiple languages (English/Spanish).
Native Privacy: Data architecture based on local storage, ensuring absolute confidentiality for the user's mental health data.
Real-world Validation: A live product launched and available on the Google Play Store, validated through field testing and direct adoption strategies.